Audience Research: Action

Looking at other action genre films you can see that they have more of an impact towards to male audience, this would most probably be because of the high risk factor with in the films. Men seem to want more of a thrill when they are watching movies while women want to see a film that is more focused on making a story in which someone has troubles but in the end always finds love.

The Action genre has a very precise audience need, the fans of Action love getting their blood pumping and having those edge of the seat moments. These are key factors to making a good action movie, they try to focus on a character who seems most likely to succeed and overcome any obstical that is placed in their way.
If an Action film focuses on a team then they will normally have that one member who douts what they are going to do and will not go on the mission with them, then later when it seems that all hope is lost for the team he will turn up and save the day, this character will normally end up being killed in a dramatic scene that will stand out to the audience.

Comparison films

Taken
http://business.pearlanddean.com/films_guide_details/4621/taken



Faster
http://business.pearlanddean.com/films_guide_details/5523/faster



The American
http://business.pearlanddean.com/films_guide_details/5779/the-american



Hitman
http://business.pearlanddean.com/films_guide_details/4120/hitman




The action genre seems to have a favour with the male genre, this is most probably because of the violence within the films, they like watching the chase scenes and seeing how the hero gets out of tight spots they are put in throughout the film.
Most actions seem to be popular in the 15-24 & 25-34 age groups. This would most probably be because they are dazzled and mesmerized by the the explosions, car chases, fist fights, and weapons of destruction that are presented. Action movies, as the name implies is filled with action, spectacle, and enthusiasm. Audiences tend to sit on the edge of their seats when it comes to this genre. We are looking forward to these thrills and excitements that it will give us. The excitement from these action movies is so electrifying, that we would not even be aware of our popcorn or soft drinks vanishing.

Opening 2 mins (Mood Bord)

Action - Opening 2 mins

We begin with panning across the grass and slowly rising to see the assassin known at X leaning against a tree looking at the sky. Then cut to his a close up of his face, slowly zooming out to a medium shot of his face, he spits on the ground and turns to walk. With X turning the camera pans to see his victim bound with his/her hands behind their back and feet bound together with a gag over their mouth. From an over the shoulder shot from the victim X walks over to him/her, he kneels in front of them, cut to over shoulder shot from X, strokes their face and apologises and that it is strictly just business. Cut to two shot, X moves behind the victim, places his hands on their head, close up of X's face, and breaks their neck. Looking at the camera till you hear the body hit the ground, cut to long shot of X standing over the dead body, X cracks his knuckles and walks away.
Cut to over shoulder shot of X walking towards the arch in the wall, but before reaching it his path is cut off when someone stands in the arch cracking his knuckles and smiling. X realises that he is not the only hunter in the area and that he is the target. Cut to over shoulder shot from Hit-man 1, X steps back and looks at his other option of escape, cut to medium shot of a second Hit-man stepping towards the camera. Cut to medium/close up of X's face looking from one Hit-man to the other, cut to long shot of X turning so he has both Hit-men in eye view and signals for them to attack him. Cut back to medium shot of Hit-man 2 walking towards X, Cut to medium shot of Hit-man 1 walking towards X.
Three shot of X standing still while the two Hit-men close in on him, once at a reasonable distance * short fight scene*
Medium shot of Hit-man 1 on the floor, cut to medium shot of Hit-man 2 kneeling a few feet away from the other. Cut to long shot of X looking at both men on the ground, he then takes this opportunity to escape, but not before a little taunt 'I let you live this time.'
Close up of Hit-man 1 watching X walk away then getting up enraged.

Film Ideas

Horror:
A young boy has lived his life being bullied by everyone who he knows. He lives in an abusive home where he is beaten just for the sport, he feels isolated and empty. Seeing no other way he attempts to commit suicide. After trying everything in his power to end his life and failing he resorts to the first alternative. If he can't end his life then others will have to pay for his suffering. He takes up Voodoo and 'Black Magic' learning ways of torture through more then just the physical world, slowly slipping deeper and deeper into darkness.

Comedy:
When Mario jumps down the wrong pipe he is transported into the real world, little does he know that this is where Donkey Kong is hiding Princess Peach, he is faced with the fact that in the real world powers do not exist he is forced to use his head to find his love and save her from the hands of the evil Donkey Kong.

Action:
A lone man trying to find the money which was stolen from him by a gang of violent mob members. He sets out to find these men and make them pay for what they did to his family during their armed robbery. Tracking down each member and 'removing them.' Little does he know an even bigger threat is building within this gang, this man has 24 hours to find and eliminate each member before an even bigger crisis is on his hands.

A assassin has a price put on his head, it's a race against time before he is finally caught and killed, the only way to survive is to find and kill his contract holder. Using his highly skilled mind and talent he must dodge every obstacle that is put in his way.